NEW ERA

A campaign project for New Era, creating bold visual assets across digital, social and print to support the brand’s latest release.

Client

NEW ERA

FORMAT

CAMPAIGN

role

GRAPHICS / MOTION

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Concept

Concept

The direction focused on the energy and attitude behind the product — using strong typography, layered imagery and a graphic-led approach to make the campaign feel confident, current and built for culture.

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JAMIE WARD

JAMIE WARD